VALUEPOTION PROVIDES VARIOUS DATA METRICS SPECIALIZED FOR MOBILE APPS.
OVERVIEWEasily take an overall look at key analytics on one page.
RPICheck in-app revenue from all users or users from each marketing channel.
RETENTIONFind loyal users based on users revisits and retention rate.
TRENDShows hourly data of Active Users, Installs, Revenue and Purchases during selected range of dates.
AUDIENCEUser information are shown in diagrams such as gender, age, devices, country, etc.
MONETIZATIONData of in-app purchased in Revenue, Purchases, ARPU, ARPPU, no. of Paying Users, and % of paying users.
ATTRIBUTION ANALYSISCompare all marketing channels efficiency at one page. Create Tracking Link with simple clicks and set it as landing URL of marketing campaigns. Valuepotion collects data with same standard to accurately compare each channel’s efficiency.
REAL TIME ANALYSISSee how your app is doing right now. You can easily see no. of current active users, and Installs, Purchases, Revenue data from 00:00
SEGMENT ANALYSISCreate user segments of similar behavior and find out analytics on each segment. Monitor each segment’s data to target with right marketing messages.
CUSTOM EVENTEach app has different needs for app-centric data. Create custom events and you will be able to see data which are specialized for your own app.
FUNNEL / CUSTOM ANALYSISAfter creating custom events, you can track users’ churn rate by creating funnel graph. You can also create custom reports by arranging data metrics in needs.